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Mr. Husni Deeb has been a pioneer in the high quality chocolate industry at the President Chocolate Factory in Beirut, the industrial capital of chocolate.
He moved to Amman, Jordan to work in a liberty Chocolate factory.
He worked at Patchi Stores in Amman, Jordan.
He moved to Supervising the establishment of the largest factories of Patchi in Jeddah, Saudi Arabia.
The Allazeeza factory was established as a family business where his sons inherited the love of the chocolate industry to the expansion of the company and the introduction of chocolates to local and foreign markets.
"Reflecting the art of mixing first class cocoas with pure cocoa butter to obtain the Allazeeza flavor, & offer the market a wide range of bulk chocolate."